Dabur Foods Merges With Dabur India

The Burmans of Dabur are hungry to grow their food business. Dabur has merged its 100 per cent food subsidiary Dabur Foods with the parent Dabur India to explore synergies with the parent by using the health and wellness platform.

It would tap the production, distribution and marketing strength of Dabur India and of course give them financial strength to acquire bigger companies on the way.Currently, Dabur Foods is a Rs 300 crore company growing at a CAGR of 35 per cent. Its portfolio includes the juice brands Real, Real Active, Coolers and Twist, which alone contributes Rs 200 crore. Also culinary products like Homemade pastes, Lemoonez lemon juice and Capcico chilli sauce.It now wants to expand into three main categories and is targeting Rs 500 crore revenues by 2010. These include ready to cook, yogurts and energy drinks and is especially looking at the southern markets to grow the business further.