Friday, January 18, 2008

Toyota All Set To Launch Low Cost Car

Bangalore: Toyota Motor Corporation is about to finish work on a low cost passenger car, which will be unveiled in markets. The low-priced car is also hoped to be unveiled in developed markets as well after launches in India, Russia, Brazil and China. The low cost car model is almost complete. The low priced car will not compete with the Rs 1 lakh Tata car but it is also hoped to be unveiled in developed markets as well. The low priced car will be unveiled in India initially followed by Russia, Brazil and China.

Toyota also mulls to unveil about five more cars, some of them on the Innova multi-purpose vehicle platform before 2015. By 2011, the company hoped to sell about 2.11 lakh cars in India and about 5 lakh cars by 2015. The Indian subsidiary of Toyota Motor Corporation, Toyota-Kirloskar Motor Company is also set to post a 10-12 per cent increase in topline to about Rs 4,000 crore during 2007-08.

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