Wednesday, July 30, 2008

Apple Has Set Up An gApologetic Blog - July 30 , 2008

Apple has set up an apologetic blog devoted to solving the problems of its recently launched MobileMe service. It follows a barrage of criticism of the service, which connects Apple devices to e-mail, contacts and online storage.

In posts over the weekend, the firm admitted to fixing "over 70 bugs" but that 10% of e-mail might have been lost for good. It said the problem affected just 1% of customers.

The MobileMe service launched two weeks ago at the same time that the firm rolled out its 3G iPhone. It is Apple''s answer to the new phenomenon of "cloud computing", in which information is stored on a remote server and updated via any device that is hooked into the cloud. But some customers of the new service found that they were unable to send or receive e-mails. Others had issues in synching up their devices. As criticism mounted on the blogosphere, Apple was forced to open up about teething problems with the service. The opening post of its MobileMe blog revealed that the information updates had been ordered by Apple boss Steve Jobs.

1 comment:

Priyanka Dalal said...

Apple starting an official apology blog shows that it too has acknowledged the wide reach of social media. As this blog becomes effective maybe it will persuade Apple to starting a corporate blog.
What do you think?

~Priyanka
www.mahindrauniverse.com