Toyota Offers Free Summer Check Up

Kochi: Toyota Kirloskar Motor is organising a free summer check up campaign for all Toyota models across the country. The summer check up at dealerships is aimed to provide value to its customers and ensure the roadworthiness of vehicles during long distance travel. The campaign will be conducted between April 1 and 30.

The Toyota dealerships takes care of general maintenance including air-conditioning, electrical and periodic maintenance-related jobs, which are vital for summer travel. The campaign has been made more attractive and valuable with offerings of multiple packages comprising key products that give the customer an opportunity to win a wide range of exciting electronic gadgets.

Max New York Rolls Out New Health Schemes

Kochi: Max New York Life Insurance has come out with its series of Lifeline Health Insurance plans in the Kerala market, which includes long term insurance coverage for hospitalisation, surgeries and critical illness. The Lifeline series constitutes Medicash Plans, Wellness Plan and the Safety Net. Majority of the people is depending on personal sources to meet the health care requirements.

Amul Likely To Acquire Kochi-Based Vanilco

Kochi: Amul mulls to puchase Kochi-based Vanilla India Producers Company (Vanilco), which processes and markets natural vanilla. The acquisition will assist the dairy major gain a foothold in the southern markets and secure natural vanilla stocks ahead of a launch of natural vanilla-based ice creams in March. Vanilco said the companies had received in-principle approval for equity participation. There is strong possibility for the equity participation leading to a merger of the two companies. Vanilco, a company formed in 2003 by 2,500 vanilla growers, already has a pact with Amul to supply it 20 tonnes of natural vanilla essence annually, mainly for the Real Vanilla ice cream range. Vanilco produces 24 vanilla-based products, comprising some for the pharmaceutical and brewery industries. Amul, which lacks a production base in Kerala, is keen on foraying the Kerala market and the association with Vanilco will be a part of the strategy.

Amul sources said the company had switched over fully to natural vanilla to benefit consumers and to help sustain the livelihood of 500,000 vanilla growers in Kerala, Karnataka and Tamil Nadu. The company, which had earlier introduced Vanilla Royal, is planning to unveil another range of vanilla ice creams in the domestic market by the second week of March. Amul accounts for about 45 per cent of the domestic ice cream market share.